MKTG1045 Market Research

MKTG1045 Market Research (RMIT University): rated 4.0/5 overall across 1 review collected on RMIT Wall.

MKTG1045 is a RMIT University course taught by the College of Business and Law in Economics, Finance and Marketing. This page brings together its handbook details and what RMIT students say about it.

Review data updated 2026-10-24.

Course details

Chinese title: 市场调研

Type: Undergraduate course

Credit points: 12

Subject area: Economics, Finance and Marketing

Faculty: College of Business and Law

Level: Undergraduate

Handbook year: 2026

Overview

The Market Research course is designed to give you a very practical understanding of how market research is conducted and managed for optimal results. You will learn about the stages of market research - from problem definition to the reporting on results - with a particular focus on learning how to use the most common market research tools.

MKTG1045 student reviews, difficulty and workload

MKTG1045 has 1 scored review: overall 4.0/5 · usefulness 4.0 (all out of 5; higher difficulty means harder).

Sources: 1 StudentVIP review (average 4.0 stars).

The course panel on RMIT Wall shows every review and discussion in full.

MKTG1045 FAQ

Q: Is MKTG1045 worth taking?

A: Averaged over 1 review: usefulness 4.0/5, overall 4.0/5. Only a few reviews so far, so treat this as a rough guide.

Q: Which faculty teaches MKTG1045, and when is it offered?

A: MKTG1045 is taught by the College of Business and Law. Check the official handbook for the current year.

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