MKTG1311 是皇家墨尔本理工大学（RMIT University，RMIT）的一门课，开设在College of Business and Law，属于 Economics, Finance and Marketing 领域。这一页汇总它的课程目录信息和RMIT学生留下的评价。
中文课名：产品创新
课程类型：Postgraduate course
学分：12
课程领域：Economics, Finance and Marketing
所属学院：College of Business and Law
层级：Postgraduate
目录年份：2026
This course provides a comprehensive understanding of product management including, but not limited to, new product development, service innovation, user-interface design, managing the product portfolio, product-line extensions, understanding buyer's reactions to innovations, and creating an innovative culture. This course will provide you with a basis to improve new product launch rates across different industry contexts, including business-to-consumer and business-to-bus…
还没有RMIT学生给 MKTG1311 写过评价。有人写了之后，这里会显示实用性、难度（difficulty）、推荐度和具体的课程体验——在那之前它是空的，不会用生成内容填满。
独立学生社区，与皇家墨尔本理工大学官方无隶属关系。