ONPS2171 综合消费者研究1 · Integrated Consumer Research 1

ONPS2171 是皇家墨尔本理工大学(RMIT University,RMIT)的一门课,开设在STEM College,属于 Science 领域。这一页汇总它的课程目录信息和RMIT学生留下的评价。

课程信息

中文课名:综合消费者研究1

课程类型:Undergraduate course

学分:12

课程领域:Science

所属学院:STEM College

层级:Undergraduate

目录年份:2026

课程简介

This course aims to develop skills in carrying out consumer research and the application of this to the development and promotion of consumer products and services. Topic areas include the research process (linked to the concept of product life cycles), literature review, research design, data collection, coding and analysis, inferential and descriptive statistics, presentation of reports, ethical aspects and industry and government uses of research.

学生评价、难度与工作量

还没有RMIT学生给 ONPS2171 写过评价。有人写了之后,这里会显示实用性、难度(difficulty)、推荐度和具体的课程体验——在那之前它是空的,不会用生成内容填满。

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