MKTG1476 是皇家墨尔本理工大学(RMIT University,RMIT)的一门课,开设在College of Business and Law,属于 Economics, Finance and Marketing 领域。这一页汇总它的课程目录信息和RMIT学生留下的评价。
中文课名:客户至上数字营销
课程类型:Postgraduate course
学分:12
课程领域:Economics, Finance and Marketing
所属学院:College of Business and Law
层级:Postgraduate
目录年份:2026
In this course, you will evaluate and develop customer-centric, or customer-first strategies that grow customer and business value leveraging digital communication tools and media channels. Initially, students will level set knowledge by understanding the purpose and application of fundamental digital marketing tools and media channels such as search engine marketing, online public relations, online partnerships, display advertising, email marketing, and social media marke…
还没有RMIT学生给 MKTG1476 写过评价。有人写了之后,这里会显示实用性、难度(difficulty)、推荐度和具体的课程体验——在那之前它是空的,不会用生成内容填满。
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