MKTG1464 客户解决方案与价值分析 · Customer Solutions and Value Analytics

MKTG1464 是皇家墨尔本理工大学(RMIT University,RMIT)的一门课,开设在College of Business and Law,属于 Economics, Finance and Marketing 领域。这一页汇总它的课程目录信息和RMIT学生留下的评价。

课程信息

中文课名:客户解决方案与价值分析

课程类型:Postgraduate course

学分:12

课程领域:Economics, Finance and Marketing

所属学院:College of Business and Law

层级:Postgraduate

目录年份:2026

课程简介

This course equips you with the domain knowledge and skills required to identify and implement customer value solutions, and continually assess evolving customer needs through data analytics and insights gathering. You will map the entire customer lifecycle, from engagement through to subscription renewal, recognising the evolving needs of the customer at each stage and identifying solutions opportunities.

学生评价、难度与工作量

还没有RMIT学生给 MKTG1464 写过评价。有人写了之后,这里会显示实用性、难度(difficulty)、推荐度和具体的课程体验——在那之前它是空的,不会用生成内容填满。

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