MKTG1401 是皇家墨尔本理工大学（RMIT University，RMIT）的一门课，开设在College of Business and Law，属于 Economics, Finance and Marketing 领域。这一页汇总它的课程目录信息和RMIT学生留下的评价。
中文课名：客户体验设计
课程类型：Postgraduate course
学分：12
课程领域：Economics, Finance and Marketing
所属学院：College of Business and Law
层级：Postgraduate
目录年份：2026
This is a course that integrates knowledge and skills from various disciplines such as branding, design thinking, consumer behavior, services marketing,market research and strategy. A new generation of businesses has a fresh trick up their sleeve: they are focusing on the customer experience in both their product/service design and business model.
还没有RMIT学生给 MKTG1401 写过评价。有人写了之后，这里会显示实用性、难度（difficulty）、推荐度和具体的课程体验——在那之前它是空的，不会用生成内容填满。
独立学生社区，与皇家墨尔本理工大学官方无隶属关系。